Business Owners and CEOs come to me when they are ready to EXPAND every area of their business and expertise.

I am a Certified Business Expansion Coach and Trainer. I am hired by CEOs all across the country to help them expand their expertise through coaching, speaking, and service/product development.

"CEOs with big visions are called to serve in a large capacity. When they play small, it is a slap in God’s face and in the faces of those who need them."

"Everything that you have done up until this point has developed and shaped you to be exactly who you are today."​

People ask me, “What does it mean to expand? My simple answer is: to make bigger. When expert CEOs/Business Owners come to me, I ask the following questions: 

How many lives do you desire to impact? What type of legacy do you want to leave behind?

Business Owners who desire to expand, no matter where they are at in their business, must know they cannot wait for anyone to give them their future. They are in control of shaping the future that they aspire to have and the type of legacy that will not only impact them but also impact those who will follow.

Why Work With Shaniece?

Graduating within the top 2% of my class at The Ohio State University Max Fisher College of Business with two business degrees, and with more than seventeen years of running successful businesses and coaching business owners, I can confidently say, “I TEACH Business Owners/CEOs HOW TO EXPAND.” 

The strategies that I use are based on my Business Expansion Institute for Entrepreneurs framework. This includes my 6-Step Business Expansion System that helps CEOs leverage their expertise and build a strong, scalable business.

My Business Expansion Institute for Entrepreneurs provides group and private coaching, consulting, online courses, and educational/training modules. My clients grow their businesses on average from 60-200% in four to twelve months after joining my programs.

Shaniece and Phillitia Charlton

Coaching Programs

My Business Expansion Institute for Entrepreneurs provides group and private coaching, consulting, online courses, and educational/training modules. My clients grow their businesses on average from 60-200% in four to twelve months after joining my programs.

My Coaching Programs are for Expert CEOs that:

  • Have an established business of at least two years
  • Are earning six to seven figures in revenue
  • Are ready to create scalable businesses 
  • Desire to expand their expertise
  • Desire to create strong backend strategies
  • Have a solid hiring process 
  • Desire to expand business, revenues, and profits
  • Feel like they are alone on an island and there aren’t enough resources at their level of expertise

 As the CEO, your goal is to constantly serve others. While serving others, make sure you take the time to serve the #1 player on your team, YOU!

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Speaking and Training

Shaniece’s direct and powerful speaking style has led her across the United States teaching business owners and leaders how to expand their mindset, business, and profits through events, seminars, and workshops.

The strategies she uses are based on her Business Expansion Institute for Entrepreneurs framework, as well as through her Podcast, “Red Lipstick Chronicles: Tips from the Lips of Successful Entrepreneurs.”

Shaniece has had the opportunity to speak on platforms for JPMorgan Chase & Co. alongside of Essence Magazine, Women for Economic and Leadership Development (WELD), National Association of Women Business Owners (NAWBO) Columbus Chapter, NAWBO Leadership Conference, Trinity Broadcasting Network (TBN), National Black MBA Association, McKesson Pharmaceutical Company, Charter Communications, The Ohio State University, Columbus Women in Sales, and Pickerington Chamber of Commerce, just to name a few.

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Business Tips & Tools

Access free resources designed to help you expand your business.