Nonprofit Partnerships in Entrepreneurial Coaching and Business Development

Empowering Communities Through Strategic Collaboration

Shaniece M. Wise, CEO of Wise Armstrong and Associates, LLC, specializes in Business Development, understanding the unique challenges and opportunities within the nonprofit sector. While the worlds of for-profit and nonprofit organizations are distinct, the foundational principles of setting up and running a successful business are universally applicable.

Shanieceā€™s partnerships with nonprofit organizations are designed to provide specialized entrepreneurial coaching and exploration programs that align with the unique needs of each community. Whether your organization is focused on supporting startups, growing small businesses, or expanding established ventures, she offers tailored curriculums that drive meaningful outcomes.

Shanieceā€™s Approach

Customized Curriculum Development: Shaniece creates or adapts curriculums to meet the specific needs of your nonprofit and the communities you serve. From foundational business skills to advanced growth strategies, her programs are designed to empower participants at every stage of their entrepreneurial journey.

Specialization in Business Development: Shaniece brings her expertise in Business Development to help nonprofits build sustainable growth strategies. Her approach ensures that organizations can develop the necessary business systems to thrive and expand while still fulfilling their mission.

Experienced Subject Matter Expert: Shaniece M. Wise brings a wealth of experience in business coaching, with a track record of success in working with diverse groups of entrepreneurs. She is committed to delivering actionable insights and practical strategies that participants can apply immediately.

Holistic Support: Shanieceā€™s programs are more than just business training; they are about fostering confidence, resilience, and the mindset needed to thrive in todayā€™s competitive landscape. She integrates faith-driven principles to inspire and uplift your participants.

Case Study: Shaniece M. Wise Partnership with The Columbus Urban League

Shaniece M. Wise was engaged by the Columbus Urban Leagueā€™s The Solutions Provider Network as a Subject Matter Expert in business. Throughout the program, Shaniece led two cohorts of 15 business owners for eight weeks each, guiding them through essential business principles and strategies. The participants ranged from those just starting their entrepreneurial journey to those looking to scale and expand their existing businesses.

One of the key elements of the programā€™s success was its holistic structure. Business owners participated in eight-week weekly calls, where Shaniece provided personalized coaching and actionable advice. They also had access to a comprehensive resource center curated by Shaniece, offering valuable tools and materials to help them implement what they learned. In addition, the program fostered a sense of community among participants, allowing them to connect with like-minded business owners who shared similar goals and challenges. This combination of individual support and a strong community network addressed the need for both personalized guidance and the power of collaboration.

Due to the success of the first cohort and the tangible progress participants made, Shaniece was immediately scheduled to lead a second cohort.Ā 

Below are some of the results from the cohorts which were impressive:

  • One business owner expanded his spice line into grocery stores throughout the Midwest, turning his local product into a regional brand.
  • Another business owner developed her own skincare line, successfully launching her products and building a solid customer base.
  • A third participant expanded her real estate business, using the coaching to diversify and grow her portfolio.
  • Another business owner scaled his trucking company to a national level, significantly increasing his operations and market reach.

The Columbus Urban League's investment had a profound impact on these business owners, equipping them with the knowledge, support, and resources to build sustainable, scalable businesses. The program, led by Shaniece, provided more than just business coaching - it created lasting connections and fostered an environment for transformative growth.

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The Business Reality: A Look at Industry Survival Rates

The programā€™s success is even more notable when considering the broader business landscape. According to the US Census Bureau, a record-breaking 5,481,437 new businesses were started in 2023. However, many of these businesses face challenging odds. The US Small Business Administration reports the average failure rate for new businesses as follows:

  • 70% of new businesses survive beyond two years
  • 50% of new businesses survive beyond five years
  • 30% of new businesses survive beyond ten years
  • 25% of new businesses survive beyond fifteen years

Despite these statistics, the entrepreneurs coached by Shaniece through the Columbus Urban League continue to thrive. The combination of weekly coaching, access to resources, and a supportive community allowed participants to build resilient, successful businesses that are well-positioned for long-term success. Shanieceā€™s leadership and expertise helped them defy the odds and create lasting change in their businesses and lives.

Examples of Customized Programs

YOUTH PROGRAMS

  • Ignite Your Entrepreneurial Potential
  • Future Business Leaders Academy
  • Youth CEO: Building a Business from the Ground Up

ADULT PROGRAMS

  • Business Growth and Expansion Program
  • Strategic Marketing and Brand Positioning
  • Operational Excellence for Sustainable Growth

Partner with Shaniece M. Wise

If your nonprofit organization is looking to empower entrepreneurs within your community, Shaniece M. Wise is ready to explore a partnership with you.

She firmly believes that while the worlds of for-profit and nonprofit organizations differ, the foundational elements of setting up a successful business are the same.

Contact Shaniece today to discuss how she can work with you to create programs that make a real difference.

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